SATU, the Finnish commercial producers association, have had the CFPE’s Universal Production Principles translated into Finnish and promoted them to agencies and generally through the media.

The article in a Finnish national newspaper, explains the principles and focuses on one issue in them, payment terms, and the issues that Finnish producers have with that.

SATU representative and MD of Otto Films, Ari Laitinen, commented “The Universal Production Principles are very useful to us in addressing these important issues in the commercials production industry in Finland.